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TeknoWeb Digital Partner

Brand identity · Decisions that work together

Align your brand’s story and visual language.

For a new brand or an identity refresh, begin with who you address and where you appear. Design decisions should work together across the intended uses.

Discuss your requirementsScope
Digital marketing illustration with a magnifying glass, search and campaign panels, audience cards and measurement dial
Who is this for?
Businesses creating a brand or updating their visual identity.
What does it help you do?
Identity and design decisions that work together across channels.

Think beyond a single logo

Assets and revision boundaries depend on the selected package.

Brand positioning and design direction

Review audiences, messaging and use locations to clarify design direction and differentiation needs.

Package-specific logo, colour and typography

Assess the package’s logo, colour and typography decisions together to establish a consistent visual language.

Identity files in agreed formats

Agree identity file formats and usage information, listing the assets to be delivered clearly.

A brand appearing in different places

This illustrative scenario is not a customer project; it explains coordinated identity use.

  1. Define the brand

    The business describes its audience, value and communication direction.

  2. Choose a visual direction

    Consider how logo, colours and type support the same story.

  3. Apply consistently

    Agreed files can follow common guidance across web or social communication.

An illustrative workflow, not a customer project.

From discovery to identity files

Design reviews and approvals follow package scope.

  1. Review the brand

    Assess audiences, existing identity and use locations.

    Planned outputBrand and usage summary

  2. Visual direction

    Prepare agreed alternatives and the design approach.

    Planned outputVisual direction for review

  3. Revise and approve

    Apply package feedback and clarify decisions.

    Planned outputApproved identity decisions

  4. Files and guidance

    Transfer agreed formats and usage explanations.

    Planned outputIdentity files and usage information

Identity handover checkpoints

Checks follow the assets defined in the selected package.

  • Approved brand and design direction
  • Logo and colour decisions within scope
  • Agreed typography and usage explanations
  • Delivery formats and file list
  • Revisions and guidance within the package

Registration, legal advice, printing, packaging and extra revisions are separate tasks.

Brand identity questions

Is the service only about a logo?

Depending on the package, logo, colours, typography and identity files may be considered together. Included assets are confirmed in the product description and written scope.

Can I refresh an existing identity?

Elements to preserve and change needs are reviewed first. The direction considers brand use and existing assets.

How many alternatives or revisions are offered?

The selected product describes these conditions. Extra changes are not automatically included; scope and approvals are agreed together.

Which files will I receive?

Uses and formats are agreed at the start. Source files, licences and usage rights are explained in the agreement; every format is not assumed.

Are registration or printed production included?

Registration and legal advice are separate from this design service. Printing, packaging and other out-of-package applications are assessed separately.

Compare identity options

Review assets, formats and revision conditions in current products, then define the identity scope you need.

Brand and Corporate Identity

Logo Starter

Available

Two logo directions and delivery of core production-ready files.

Estimated delivery: 7–10 business days

  • Two design directions
  • Implementation of the selected direction
  • Core production files

Excluded: Brand naming

Excluded: Print production

Excluded: Additional application designs

9,900 ₺one-time
Logo Starter — View and purchase

Excluding VAT

Brand and Corporate Identity

Corporate Identity Package

Available

Logo system and agreed core corporate identity applications.

Estimated delivery: 15–20 business days

  • Logo system
  • Colour and typography definition
  • Agreed core identity applications

Excluded: Print production

Excluded: Packaging design outside the scope

Excluded: Trademark registration service

29,900 ₺one-time
Corporate Identity Package — View and purchase

Excluding VAT