How do I receive the book?

Once payment is approved, all four editions—print, mobile, Word and e-reader—are downloadable from your panel's Academy library.

Will I pay again for updates?

No. New editions replace the old files in your Academy library at no extra charge. Significant updates may also be announced by email.

Can I buy a full series at once?

Yes. Google Ads bundles eight books and Google Ecosystem four books below the individual totals. Academy book owners receive a 10% discount on other individual books; bundles are excluded.

Can I preview books before buying?

Yes. Each first chapter downloads without registration. Book pages show contents, page counts and audiences. The Google Ads real-cost calculator is free too.

Can a business purchase access for several people?

Yes. Contact us for multi-user access. Invoices can be issued to your organization and access assigned to team members.

TeknoWeb Akademi

Turkish practical books for Google Ads, GA4 and SEO

Turkish e-books for businesses in Türkiye: from advertising accounts to measurement, search visibility and product data. Published Google Ads in Türkiye series (8 books) and Google Ecosystem (4 books).

Book files are in Turkish.

Print PDF, mobile PDF, Word and EPUB
In your panel after payment confirmation
Free first chapter, no registration
Updates are free

Explore books Which series suits me?

12 books · 2 series · 1,050 pages · Last updated September 29, 2026

Which series suits you?

Choose Google Ads for advertising account management; choose Google Ecosystem for measurement, search visibility, map profiles or product data. The series complement each other, and each book also stands on its own.

8 books
Google Ads in Türkiye series
From setup to audit, including taxes and withholding.
Who it is for
- Business owner
- Advertising specialist
- E-commerce team
- Agency and management
- Finance lead
Single book TRY 590–TRY 9908 book bundle TRY 3,490 ~~TRY 6,020~~
View books Explore bundle
4 books
Google Ecosystem
From measurement to product data: four customer-journey layers.
Who it is for
- Business owner
- Technical team
- Agency specialist
- E-commerce and catalog team
- Branch manager
Single book TRY 690–TRY 7904 book bundle TRY 1,990 ~~TRY 3,060~~
View books Explore bundle

Published books

Select a book to see its contents, audience and outcomes. Owners of any Academy book get a 10% reader discount on other individual books; bundles are excluded.

Google Ads in Türkiye series

8 books in one payment TRY 3,490

Book 01
Foundations and Account Setup
Irreversible setup decisions, Türkiye taxes, actual costs, first campaigns and the first 30 days.
TRY 690 · 99 pagesSample chapter
Book 02
Measurement & Conversion Tracking
Enhanced conversions, consent mode, analytics discrepancies, attribution and offline conversions.
TRY 990 · 128 pagesSample chapter
Book 03
Search Network & Keywords
A Türkiye-focused guide connecting intent with keywords, campaign structure, negatives, query audits, ad copy and landing pages.
TRY 890 · 81 pagesSample chapter
Book 04
Bidding Strategies & Budget Management
A Türkiye-focused framework connecting business goals, conversion data, target CPA/ROAS and budget limits.
TRY 790 · 63 pagesSample chapter
Book 05
Shopping and Performance Max
A Türkiye-focused guide from Merchant Center data to Standard Shopping and Performance Max experiments.
TRY 790 · 58 pagesSample chapter
Book 06
Video, YouTube and Demand Gen
A decision chain for YouTube formats, Demand Gen, Display migration, audiences, creative production and measurement.
TRY 690 · 54 pagesSample chapter
Book 07
Automation, Scripts and API
Choose between rules, Editor, bulk uploads, Scripts and API with production discipline and rollback.
TRY 590 · 40 pagesSample chapter
Book 08
Auditing, Scaling and Agency Operations
The concluding guide to evidence-led audits, experimental scaling and agency handovers in one operating framework.
TRY 590 · 40 pagesSample chapter

Google Ecosystem

4 books in one payment TRY 1,990

Book 01
Reliable Measurement with GA4 and Tag Manager
An auditable chain from business records to reports, combining event dictionaries, data layers, consent and change management into one quality system.
TRY 790 · 121 pagesSample chapter
Book 02
Search Console and Practical SEO
Connect Search Console to business decisions; diagnose crawling, indexing, canonical URLs, JavaScript, content and traffic loss at URL level.
TRY 790 · 120 pagesSample chapter
Book 03
Google Business Profile and Local Visibility
Evidence-based decisions for eligibility, ownership, verification, service areas, reviews, locations and appeals.
TRY 690 · 122 pagesSample chapter
Book 04
Merchant Center and Product Data
Preserve product identity, diagnose price-stock discrepancies and manage free listings, local inventory and policies with evidence.
TRY 790 · 124 pagesSample chapter

How are the books written?

Sourced and dated

Each technical claim links to an official Google source with a dated footnote. Each book includes a bibliography; changeable rules state when they were verified.

For businesses in Türkiye

The Google Ads series accounts for Google Ireland invoices, reverse-charge VAT and 15% withholding tax. The Google Ecosystem series explains the technical consent and cookie flow in the KVKK context.

Updates are free

When the Google interface or relevant regulations change, the book is updated in your library at no extra charge. Each book comes in print PDF, mobile PDF, Word and EPUB.

Which book should I start with?

Your first book by role. Recommendations come from each book's own intended-audience list.

Google Ads in Türkiye series

Business ownerBook 01: Foundations and Account Setup · then 4 more books
Advertising specialistBook 01: Foundations and Account Setup · then 4 more books
E-commerce teamBook 02: Measurement & Conversion Tracking · then 1 more books
Agency and managementBook 07: Automation, Scripts and API · then 1 more books
Finance leadBook 01: Foundations and Account Setup

Google Ecosystem

Business ownerBook 01: Reliable Measurement with GA4 and Tag Manager · then 3 more books
Technical teamBook 01: Reliable Measurement with GA4 and Tag Manager · then 2 more books
Agency specialistBook 01: Reliable Measurement with GA4 and Tag Manager · then 2 more books
E-commerce and catalog teamBook 01: Reliable Measurement with GA4 and Tag Manager · then 1 more books
Branch managerBook 03: Google Business Profile and Local Visibility

Try before buying

Free sample chapters

Download each book's publication details, foreword and first chapter without registering. On the book cards above,Sample chapter link; the mobile PDF is on the book page. Read before purchase and review the digital-content withdrawal conditions at checkout.

Back to books

Google Ads real cost calculator

Enter your monthly budget to see actual business cost including regulatory cost, VAT and withholding tax. TRY 100 → TRY 120–144

Open calculator

Who writes the series?

Author and trainer

Onur Dilmen

TeknoWeb founder. He has built business infrastructure in hosting and platforms for years, observing recurring advertising-account, measurement and search-visibility mistakes and their actual invoiced cost. The Academy series record those observations.

Each technical claim is linked to official Google sources with dated footnotes
The Google Ads series explains the Turkish tax context through actual invoice items

Author profile and all books LinkedIn profile

Frequently asked questions

How do I receive the book?: Once payment is approved, all four editions—print, mobile, Word and e-reader—are downloadable from your panel's Academy library.
Will I pay again for updates?: No. New editions replace the old files in your Academy library at no extra charge. Significant updates may also be announced by email.
Can I buy a full series at once?: Yes. Google Ads bundles eight books and Google Ecosystem four books below the individual totals. Academy book owners receive a 10% discount on other individual books; bundles are excluded.
Which book should I start with?: New Google Ads accounts start with Book 1; existing accounts with measurement in Book 2, then the campaign type. The role-based guide helps. Google Ecosystem starts with GA4/Tag Manager; local businesses may prioritize Business Profile, online sellers Merchant Center.
Can I preview books before buying?: Yes. Each first chapter downloads without registration. Book pages show contents, page counts and audiences. The Google Ads real-cost calculator is free too.
Can a business purchase access for several people?: Yes. Contact us for multi-user access. Invoices can be issued to your organization and access assigned to team members.

Series in preparation

Written with the same method: dated verification from official sources and the Turkish tax and regulatory context. We send one announcement email when published.

Meta: Meta Advertising in Türkiye · Sales with Instagram and WhatsApp Business
E-commerce: Marketplace Seller Economics · Build Your Own E-Commerce Website
Web Infrastructure: Business Email Deliverability · Domains and DNS · Business Websites with WordPress
Digital Regulations: KVKK for Small Businesses · İYS and Permission-Based Marketing · e-Invoices and e-Archives
Artificial Intelligence: Generative AI for Small Businesses · Artificial Intelligence and KVKK

TeknoWeb Akademi is an independent educational publisher, unaffiliated with and unendorsed by Google, Meta, Microsoft, TikTok or LinkedIn. Google and Google Ads are Google LLC trademarks; other marks belong to their owners.